NEWS & social
The Celebrate Beer Glass finally delivers this vision in a very elegant and brandable format
With Celebrate Glasses you can get:
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Maximum taste and full bodied flavor – 70% of a beer’s taste comes from the aroma, which is lost when drinking directly from a can/bottle.
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Foamed head – Enhances flavor and provides for a complete on-tap drinking experience.
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Clarity of the beverage – Very important for lighter beers, can see bubbles rising.
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Structural branding – Differentiates from other beers whether on the shelf or being enjoyed at a venue/event
WINE
BEER
Why Craft Beer & Celebrate Glasses are the Perfect Fit
"No one truly saw the craft beer explosion coming,
including big brewers... growth of the market has been 'unprecedented'"
"Consumers now want beers that are innovative and new but also full-flavor"
Market in Search of a Solution
Sam Adams founder Jim Koch understands the power of packaging and how it directly affects
the delivered taste of his craft beer products. He set out on a quest to provide the on-tap drinking experience to consumers purchasing packaged Sam Adams beers:
"A million dollars and countless prototypes later, Jim’s team created a new can
with a slight hourglass shape at the top and a bigger lid."
"Full opening can is illegal in U.S. due to littering laws"...
"made a larger rim to emulate the Sam Adams pint glass"...
"sucking it out of the can you aren't going to get those aromas"
Traditional bottles and cans deliver approximately only 30% of the full taste.
growth in the Beer Category
U.S. Craft Brewers'
Compiled from info published by the Brewers Association
Disruptive Innovation
The promise of our pre-filled pilsners is to deliver an on-tap taste experience.
This could increase the taste experience by 200%
compared to the same beer brand in a bottle.
Here is a short clip by Sam Adams founder Jim Koch
about the A-B-C’s of beer tasting:
Celebrate Glass
copa di vino
tulip
stacked wine
zipz
cefour
Removable, Custom Printed Medallion
Light in base
Branded lid
&
side of glass*
Competitor Comparisons
unique features
High-speed filling lines (6x faster than competitors)
Clean & smooth drinking rim
What industry experts say about
drinking beer from a glass
"Beer should always be served in a glass and never drunk out of the bottle. This is because over 70% of taste comes from aroma (nose and mouth are connected when it comes to taste).
Drinking straight from the bottle completely eliminates aroma
so you are only tasting a maximum 30% of your beer!"
"Aroma – Over 70% of taste perception is attributed to aroma, or smell"
"Allows the beer drinker to pick up the scent of the beer (after all, aroma is 70% of taste)
as well as putting the beer on the right part of the palate"
Elegant Designs that Match the Wine Pricing Segments
Celebrate's designs look and feel like a real wine glass!
For Licensing & Business Opportunities:
CONTACT
general inquiries:
Celebrate Everywhere, LLC
PO Box 2010
Front Royal, VA
22630
John Bergida is CEO/Co-Inventor of Celebrate Everywhere. Invention runs in John’s family. His great- grandfather invented the push-button car lock that was put on the original Model T Ford. John is also the President/Founder of Frosty Cold, LLC. Frosty Cold has developed innovative clean-tech cooling solutions including self-cooling packaging, beverage containers, and “green” refrigeration and A/C systems.
john bergida
Steve Sharpe is an accomplished entrepreneur and partnering with Celebrate Everywhere on Business Development. Steve began his professional career as a commercial-rated jet pilot, then as a stockbroker for E.F. Hutton & Co. before founding AVP/Avascend in 1985. He served as the Chairman and CEO of Avascend while building it into a national, multi-million dollar hospitality corporation that was later sold for a sizable margin (as a multiple of EBITDA). He has also bought and sold numerous other companies throughout North America.
steve sharpe
Mike Bergida is President/Co-Inventor of Celebrate Everywhere. Mike graduated from the University of Notre Dame with a double major in Economics and German. His career has spanned consulting in product development, marketing for start-ups, and real estate investment.
mike bergida
OUR TEAM
Sleek Designs that unlock full-flavor & a foam head
Click through to learn more
unique features
robust & lightweight lid
(withstands internal pressures of up to 140 psi)
Celebrate's designs look and feel like a real beer glass!